Profit-first discounting for Shopify
Guides, playbooks, and product updates for Shopify merchants who treat discounts as pricing strategy. Protect your margin, lift average order value, and run promotions that actually make money. Filter by topic, author, or year.
89 articles
Shopify Editions Winter '24 dropped a lot of updates. Here is what actually matters if you run discounts and pricing: checkout, Functions, and the platform direction to plan around.
When does a free shipping discount actually pay for itself on Shopify? Learn how to set a threshold above your AOV, run the margin math, and know when free shipping loses money.
Discount Prime now ships free shipping discounts with a live progress bar. Set a threshold, show carts how close they are, and lift average order value. Three setup recipes inside.
Shopify's combine discounts system controls stacking across product, order, and shipping discounts. Learn how combinations actually work and how to set rules that protect margin.
We shipped a Shopify discount app six weeks before our first BFCM. Here is the honest retrospective: the load, the first bug reports, and what merchants told us.
A BFCM discount strategy built for small Shopify stores: pick one hero offer, set a margin floor, and skip the tactics that only work for big brands. A 10-day plan.
Quantity breaks on Shopify are the product-page display; volume discounts are the cart-side pricing rule. Learn the difference, see a comparison table, and when to use each.
How to set up a Shopify volume discount: tier structures that convert, where to display offers, buy-more-save-more psychology, and the setup mistakes that cost margin.
Discount Prime, a Shopify volume discount app built on Shopify Functions, is now live on the App Store. See what v1 does and why we bet on Functions.
