Blog
Practical guides, campaign playbooks, and product updates from the team building Discount Prime for Shopify merchants.
Reddit is not 46.7% of Perplexity's citations. It is 6.6%. The bigger number is a different column of the same table, and the year it spent going unchallenged says more about how marketers handle numbers than it does about AI search.
AI & Agentic CommerceAI has collapsed the production work in a store launch: the theme, the page layouts, the first draft of every product description. It has not touched the decisions underneath. Here is a launch sequence that puts the fast parts first and the parts that need your judgment last.
Read article
Ecosystem & PlatformA merchant's translated Shopify store still showed English inside its discount widgets. Here is why storefront apps must sync with the shopper's language, and how we built per-language widget text.
Read article
Analytics & ComparisonsMost free shipping tools are display bars that lean on Shopify to apply the discount. Here is how Discount Prime's shipping engine, subsidy caps, and a combined progress bar compare with Hextom, Essential, and USO.
Read article
Wholesale & B2BA B2B merchant installed Discount Prime, upgraded to Prime, and asked support for a feature that was, at that moment, still uploading to our servers. A field note on the Variant Metafield Rule and how LLMs are reshaping how merchants find us.
Read article
Analytics & ComparisonsEight apps, dozens of features, one recurring blind spot: no one is optimizing on the signal that matters most. A structural look at what the top Shopify discount apps do well, and the four capabilities almost none of them have.
Read article
AI & Agentic CommerceA deep technical analysis of why the non-linear, stochastic decision engine inside LLMs produces creative architecture but defaults to non-performant code, with a Shopify case study designing a multi-faceted collection filter for 2,000+ products.
Read article