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Profit-first discounting for Shopify

The Discount Prime blog

Guides, playbooks, and product updates for Shopify merchants who treat discounts as pricing strategy. Protect your margin, lift average order value, and run promotions that actually make money. Filter by topic, author, or year.

PROFIT-FIRSTMargin held-25%$20$15

89 articles

Your Storefront Apps Should Speak Your Customers' Language
6 min read
Ecosystem & Platform

Your Storefront Apps Should Speak Your Customers' Language

A merchant's translated Shopify store still showed English inside its discount widgets. Here is why storefront apps must sync with the shopper's language, and how we built per-language widget text.

Discount Prime TeamDiscount Prime Team
#shopify#localization#shopify-markets
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Percent of What? How an Entire Industry Quoted the Wrong Column for a Year
10 min read
AI & Agentic Commerce

Percent of What? How an Entire Industry Quoted the Wrong Column for a Year

Reddit is not 46.7% of Perplexity's citations. It is 6.6%. The bigger number is a different column of the same table, and the year it spent going unchallenged says more about how marketers handle numbers than it does about AI search.

Aziz BanihashemiAziz Banihashemi
#AEO#GEO#AI search
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