Wholesale and B2B pricing for Shopify, from one app
Last updated: July 2026
Run wholesale unit-pricing brackets and retail percent-off campaigns on the same install. Tiered unit pricing with a min and max per bracket serves B2B and DTC together - conflict-safe by default, no B2B add-on required.
Free Starter plan · No long-term contracts · Built for Shopify
How wholesale pricing works on Shopify with Discount Prime
Wholesale and B2B buyers expect per-unit pricing that improves with volume. Discount Prime's tiered unit pricing sets a specific price per unit at each quantity bracket (for example $9/unit at 1–9, $7/unit at 10+), with a minimum and maximum on every tier. Because wholesale and retail campaigns live in the same app and are conflict-safe by default, you can serve B2B and DTC from one catalog without a separate B2B plan.
Built for B2B and wholesale
Tiered unit pricing
Per-unit prices per bracket with min and max on every tier.
Bulk price updates
Reprice large wholesale catalogs in a single action.
B2B and DTC together
Wholesale and retail campaigns on one list, one install.
Cross-segment safe
Conflict detection keeps wholesale and retail from overlapping.
Live pricing table
Show wholesale brackets on the storefront where relevant.
Profit analytics
Net margin per campaign and order from real Shopify costs.
How to set up wholesale pricing
Choose tiered unit pricing
Start a wholesale campaign from the tiered unit pricing card.
Set your unit brackets
Define per-unit prices with min/max per tier and target products or collections.
Run alongside retail
Launch wholesale and DTC campaigns together, conflict-safe by default.
Why merchants pick Discount Prime for wholesale
No B2B add-on required
Wholesale unit pricing and retail discounts on the same plan.
Conflict-safe by default
Cross-segment detection prevents silent overlaps.
Ten discount types, one plan
Wholesale plus volume, tiered, BOGO, free shipping and more.
No code required
A guided, Shopify-native admin with no developer needed.
Wholesale pricing questions, answered
Can I show wholesale prices only to approved customers?
Yes. Wholesale and contract prices unlock only for buyers you approve, matched by customer tag, Shopify segment, logged-in state, or purchase history such as five or more past orders. Guests and retail shoppers keep seeing your normal prices.
Eligibility is checked again at checkout rather than only in the theme, so trade pricing stays private instead of being merely hidden from view. Buyers have to be logged in before checkout for customer-specific pricing to resolve.
How do I set a different price per unit at each quantity bracket?
Tiered unit pricing sets a specific price per unit at every quantity bracket, for example $9 per unit from 1 to 9 units and $7 per unit at 10 and above. Each bracket carries its own minimum and maximum quantity, so a tier meant for pallet orders cannot be claimed by a buyer taking two.
This is per-unit pricing rather than a percentage off, which is how wholesale price lists are normally written and quoted, so what a buyer sees on the storefront matches the sheet your sales team sends them.
Can I reprice a large wholesale catalog without editing products one by one?
Yes. Bulk price updates apply a change across many products in a single action, which is the difference between a distributor-sized catalog being repriceable in an afternoon and not being repriceable at all.
Wholesale and retail campaigns share one install and one conflict model, so a bulk wholesale change cannot silently collide with a running DTC promotion. Overlaps are caught before activation, not discovered in the margin report.
How do buyers see which quantity bracket they are in?
The live pricing table widget renders your brackets on the product page, so a buyer can see the next tier and what it costs without doing the arithmetic. Merchants who show the ladder usually see buyers move up it.
The table appears only where it is relevant, which means eligible trade buyers see wholesale brackets and retail shoppers do not.
Trusted by Shopify merchants
“I can't say enough good things about DiscountPrime and the incredible support I received! The app optimizes promotions with volume deals, discounts, and strategic pricing, making it a breeze to create effective sales campaigns. The ability to set max/min purchase requirements for tier-based campaigns is a fantastic feature. The widget customization and compatibility with popular themes add a layer of flexibility that is truly unmatched. Highly recommended!”
“Prime: Volume & Bulk Discount is a game-changer! The app is super easy to use, with all the functionalities we needed to manage bulk discounts effortlessly. The best part? The support team is amazing-polite, responsive, and incredibly helpful. They made everything so smooth, and we're beyond satisfied. Highly recommend this app to anyone looking to boost their sales with volume discounts!”
“Perfect app! Does exactly what it promises - easy discount setup, clean interface, and great support. Everything worked out of the box without any issues. Very happy with the experience.”
Wholesale & B2B pricing FAQ
Can I run wholesale and retail at the same time?
Yes. Tiered unit pricing for wholesale and percent-off campaigns for retail run side by side on the same install, conflict-safe by default.
Do I need a separate B2B app or plan?
No. Wholesale unit pricing is included - no B2B add-on required.
Can I set min and max quantities per bracket?
Yes. Every unit-pricing bracket supports a minimum and maximum quantity.
Can I reprice a large wholesale catalog quickly?
Yes. Bulk price updates apply changes across many products in one action.
Will wholesale and retail campaigns conflict?
No. Real-time conflict detection keeps cross-segment campaigns from overlapping.
Related reading
Run wholesale and B2B pricing on Shopify
Tiered unit pricing for B2B, retail campaigns for DTC - one app, one plan, conflict-safe.
Start free on Shopify