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Profit-first discounting for Shopify

The Discount Prime blog

Guides, playbooks, and product updates for Shopify merchants who treat discounts as pricing strategy. Protect your margin, lift average order value, and run promotions that actually make money. Filter by topic, author, or year.

PROFIT-FIRSTMargin held-25%$20$15
What 100 Support Conversations Taught Us About How Merchants Discount
7 min read
Build in Public

What 100 Support Conversations Taught Us About How Merchants Discount

After 100 support conversations, three patterns explain how merchants really use discounts on Shopify: overcomplicated tiers, forgotten end dates, and accidental stacking. Here is what we learned.

Discount Prime TeamDiscount Prime Team
#build-in-public#discounts-promotions#shopify
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New: Buy X Get Y Deals in Discount Prime
6 min read
Discounts & Promotions

New: Buy X Get Y Deals in Discount Prime

Buy X Get Y deals are live in Discount Prime. Run BOGO, buy 2 get 1, and gift-with-purchase offers natively on Shopify, applied automatically with capped rewards and combination control.

Discount Prime TeamDiscount Prime Team
#buy-x-get-y#bogo#product-update
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The Math Behind Free Shipping: When It Pays for Itself
7 min read
Shipping

The Math Behind Free Shipping: When It Pays for Itself

When does a free shipping discount actually pay for itself on Shopify? Learn how to set a threshold above your AOV, run the margin math, and know when free shipping loses money.

Discount Prime TeamDiscount Prime Team
#free-shipping#profit-strategy#average-order-value
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Discount Stacking on Shopify: How Combinations Actually Work
5 min read
Discounts & Promotions

Discount Stacking on Shopify: How Combinations Actually Work

Shopify's combine discounts system controls stacking across product, order, and shipping discounts. Learn how combinations actually work and how to set rules that protect margin.

Discount Prime TeamDiscount Prime Team
#shopify#discount-combinations#discount-stacking
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