Profit-first discounting for Shopify
Guides, playbooks, and product updates for Shopify merchants who treat discounts as pricing strategy. Protect your margin, lift average order value, and run promotions that actually make money. Filter by topic, author, or year.
Three days before BFCM, catch the discount conflicts that cost margin: accidental stacking, zombie codes, and timezone traps. A fast pre-sale audit checklist.
The BFCM 2024 discount strategy that protects margin: go deep on a few products or wide across the store, but never both at once. A playbook with worked math.
A pre-BFCM checklist for Shopify stores: set your margin floor, build one hero offer, test combinations, and schedule discounts before the November rush hits.
Automatic discounts vs discount codes on Shopify: which converts better, where each leaks margin, how attribution differs, and when to use each type of offer.
Learn how tiered pricing on Shopify works, why three tiers beat five, how to anchor the middle tier, and how B2C and B2B tier depth should differ for margin.
Buy X Get Y deals are live in Discount Prime. Run BOGO, buy 2 get 1, and gift-with-purchase offers natively on Shopify, applied automatically with capped rewards and combination control.
How to run buy X get Y and BOGO offers on Shopify without confusing customers. Clear rules for the trigger, the reward, quantity limits, and the margin math behind each structure.
