5 min read
Build in PublicHow We Test Discount Logic: 400 Edge Cases and Counting
Inside our Shopify discount testing: 400 edge cases covering currencies, rounding, and combination matrices, because a wrong price is worse than no discount.
Profit-first discounting for Shopify
The Discount Prime blog
Guides, playbooks, and product updates for Shopify merchants who treat discounts as pricing strategy. Protect your margin, lift average order value, and run promotions that actually make money. Filter by topic, author, or year.
5 min read
Profit & StrategyDiscount Abuse Is Real: Six Patterns We See in Order Data
Discount abuse prevention starts with reading order data. Six patterns on Shopify, from code leaks to return-cycle abuse, and how to shut each one down.
4 min read
Profit & StrategyNew: Dry-Run Simulation. Test a Campaign Before It Goes Live
Dry-run simulation lets you test a Shopify discount before launch. See which orders it touches and what it costs your margin before any customer sees it.
6 min read
Discounts & PromotionsScheduled Sales: Why Start and End Times Deserve More Respect
Schedule a discount on Shopify without timezone traps or sales that overstay. How start and end times, flash windows, and store timezone settings actually work.
5 min read
Ecosystem & PlatformShopify Editions Summer '25: Horizon, AI Everywhere, and What It Means for Discounts
Shopify Editions Summer '25 leans hard into AI and the Horizon theme. What the release signals for pricing and discounts, filtered to what merchants act on.
5 min read
AI & Agentic CommerceAI Shopping Assistants Are Starting to Recommend Products. Is Your Pricing Ready?
AI shopping assistants are beginning to recommend products to shoppers. A measured look at what clear, machine-readable pricing means for your Shopify store.
6 min read
B2B & WholesaleVolume Discounts for B2B vs D2C: Same Feature, Different Math
B2B volume discounts and D2C volume discounts use the same feature but different math. Tier depth, case packs, and net terms compared in a side-by-side table.
5 min read
Build in PublicTwo Years In: The Roadmap Debt of a Small Shopify App
Two years building a Shopify app taught us that roadmap debt is real. What we cut, what survived, and how a small team decides which discount features to build.
5 min read
Profit & StrategyNew: Margin-Based Pricing Rules for Dropshippers
Discount Prime now sets dropshipping margin pricing from cost, not a fixed percent. Protect thin margins as supplier costs shift, with a worked example inside.
5 min read
Profit & StrategyDropshipping Margins Are Thin. Your Pricing Rules Should Know That.
Dropshipping pricing on Shopify has almost no room for error. Learn why thin margins break flat discount rules, and how cost-aware pricing keeps promotions from going negative.