9 min read
ShippingThe Free Shipping Threshold Playbook for Shopify Stores
Free shipping is the most requested incentive in e-commerce, but the wrong threshold can cost you. Here is how to set one that lifts AOV.
Profit-first discounting for Shopify
The Discount Prime blog
Guides, playbooks, and product updates for Shopify merchants who treat discounts as pricing strategy. Protect your margin, lift average order value, and run promotions that actually make money. Filter by topic, author, or year.
7 min read
ShippingThe Math Behind Free Shipping: When It Pays for Itself
When does a free shipping discount actually pay for itself on Shopify? Learn how to set a threshold above your AOV, run the margin math, and know when free shipping loses money.
6 min read
ShippingNew in Discount Prime: Free Shipping Discounts with a Progress Bar
Discount Prime now ships free shipping discounts with a live progress bar. Set a threshold, show carts how close they are, and lift average order value. Three setup recipes inside.